Creator Mode ✨
News & tips to help you take your content creation to the next level
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ICYMI: Rounding Up Our Top Posts
New to the blog page and not sure where to start? Jump in to our top ten most popular posts right here!
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5 Things We Loved This Week
5 Things is Willa's curated roundup of the best creator news on the internet each week.
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I Grew my TikTok by 50K in 30 Days. Here's What I Learned
What makes TikTok a unique opportunity to grow is that a single video may convert thousands of followers in a matter of days, as I learned in the beginning of November.
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5 Things We Loved This Week
5 Things is Willa's curated roundup of the best creator news on the internet each week.
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Taking Time To Reflect
After churning out over 60 high-quality content posts this fall, we're pausing for a moment over the holidays to reflect and consider how we move forward.
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8 Books All Creators Need To Read
These are our top reading recommendations for creators to cozy up with this holiday season.
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Pricing Holiday Campaigns
To help you seal the deal on your holiday pitch, we spoke to two creators in the Willa community about calculating your holiday campaign rate, knowing how (and when) to share pricing, and how to successfully negotiate the perfect partnership that lasts into the new year. Part 2 of our Holiday series.
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5 Things We Loved This Week
5 Things is back and better than ever! Bringing you a curated look at the best creator news on the internet each week.
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6 Tips for Prepping Your Holiday Pitch
The holiday season is here, so if you haven’t started prepping your holiday pitch, now is the time to get started! This is part one of our two-part holiday campaign series.
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4 Ways Creators Can Cash In On The Audio Boom
Thanks to Clubhouse, and new features from Facebook and Twitter, there are multiple ways creators can use their voices (literally) to get paid.
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Reels vs. TikTok: Which One Should I Post On?
While the two platforms are similar, the answer depends on what you're trying to achieve.
4 Characteristics of The New Creator Class
This recent report commissioned by Mighty Networks, a digital community platform, makes about a thousand KILLER points about the creator economy and how you can act today to shape a better future for us all.
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TEN Things We Loved This Week: Thanksgiving Mega Edition
Did you miss us? Our popular Friday roundup "5 Things We Loved This Week" has been on hiatus, but we're BACK with a double-stacked Thanksgiving edition just for you.
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Why Brands Think You're Turning Them Down Vs. Why You Actually Are
The relationship between creators and brands can be a tricky one, but ultimately, everyone's professional life will be better and see more success if these two groups can communicate, understand each other, and become teammates.
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Everything you Need to Know about Holiday Gift Guides
The holiday season is quickly approaching and brands are finding it more difficult to get budget-friendly and effective campaigns for their products online. If your gift guides aren't live yet, here's what you need to know to launch!
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I Tried Pitching Myself for 30 Days: Was it worth it?
Willa has created tons of actionable advice to help with cold outreach to brands, so I decided to put it to the test!
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9 Ways to Collab with Other Creators
Collaborating with other creators is a great way to grow together professionally and become more involved with your community. Not to mention, being a creator can often be a lonely profession if you don't partner with others since most often it is a one-person show. Ready to get started collabing with other creators? Here are 9 ideas to get your next creative project up and running!
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5 Social Media Platforms That Will Pay You For Your Content
Successful creators can earn money from Creator Funds thanks to their stand-out content.
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2021 Consumer Trends for the Holiday Season
With the holiday season quickly approaching, now is a great time to pay attention to consumer trends regarding search and shopping intention. Not only will these trends help you stay ahead of the curve when it comes to creating content, they can also help you with collaboration ideas and negotiating!
5 Reasons The "Metaverse" Is A Big Deal For Creators
It may sound like science fiction, the the potential for creators is real.
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How Influencers Can Fix Instagram's Mental Health Problem
Creators can contribute to change on Instagram by being mindful about what they post.
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Contract Terms You Need to Know
It's no secret that most brands are writing contracts intended to mostly benefit themselves. In order to help you protect your work and get the 💸 you deserve, we have compiled a few terms to be on the lookout for when reviewing contracts for partnerships and platforms.
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The Best Hashtag Tools for Instagram
Hashtags are a promising way to help your Instagram account grow organically and beat back against the decline in organic reach. However, with countless “experts” out there, hundreds of different tools, and regular changes from Instagram themselves, where do you even start?
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Tips for Successful Partnerships From an Advertising Professional
If you’ve ever wondered how an advertising professional views online content creators, this interview is for you!
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How to Get Brands Reaching out to YOU
The Holiday season is just around the corner and brands are searching for new partners to share their message (and marketing budget)! Will they be able to find you?
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Scaling your Pitching Process
We created a process to help you send more pitches with ease and collect data to evaluate where you can improve. If you are ready to save time and make more 💸 keep reading!
4 Tips to Write Better Pitches
Writing a great pitch takes practice. Here's everything we know so you can send a 🔥 pitch.
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It Just Got Easier To Become A Pinterest Creator
Pinterest had an incredible 2020 and they’re rising to the occasion. Now, there are multiple ways for creators to make money on the app.
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Optimize Your Instagram For Search in 2021
How can creators use IG's new keyword-search-by-interest tool to their advantage? Here’s everything you need to know about the recent update and how you can ace Instagram SEO in 2021
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Our Top Tips for Determining Your Rate
Rates are a hot topic with creators because there are few standards and limited transparency on how to price your work. While there are many factors that go into pricing creative work, we compiled our best tips on pricing to help you find the right rate for you.
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Link in Bio Page Template + Tutorial
Ready to create your own link in bio page on your WordPress site? Download the template below!
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How to Create a Content Calendar
Using a content calendar allows you to more easily plan out social media content and remain consistent with your messaging across multiple platforms.
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3 Things Partnerships Managers Wish You Knew
Have you ever wished you could peer inside the brain of the partnerships managers you're sending those pitches to? We had the chance to hear from a few, and let's just say they had a lot on their minds!
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10 Influencer Platforms for Creators to Join
Our recommendations for how to make the most of the many platforms available to you!
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4 Tips for Creating a Content Management System
With the growing demands of social platforms wanting creators to push more and more content, keeping track of the content you’ve created is key to reducing your production workload.
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7 Things To Automate As A Creator
We’ve compiled 7 things you can work towards automating in your business to save you time, so you can focus more on the tasks that drive your revenue.
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5 Productivity Hacks from Maria Aldrey
Have you been struggling to be productive lately? To help you get through your work more efficiently, we are sharing 5 productivity hacks from Maria Aldrey, productivity expert and founder of GroovyWink.com.
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The Case Of The Disappearing Instagram Links
A possible Instagram glitch is endangering the livelihoods of creators.
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How to Create a Link-in-Bio Page for your Website
What is a Link-In-Bio page and why do you need one?
What Goes in a Media Kit?
While having a media kit is not necessarily required for securing partnerships, it does provide a handy way to share relevant statistics with your potential partners!
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Finding the Right Content Scheduler for your Business
Trying to find one that fits your needs as a creator can be difficult, especially as many often lack the features that may be most beneficial to you. Read on for how to schedule your content and how to find the right platform for you.
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Getting Started with Affiliate Marketing
Are you ready to increase your income as a creator? Affiliate marketing may be a viable stream to do so.
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13 Ways to Repurpose your Video Content
With the recent push for video content from platforms & brands alike, we rounded up the best ways to reuse your existing video content and to stretch the use of anything new you make as much as possible.
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The secret way Instagram is telling you how to post
If you want to know the best way to post on Instagram, just take a look at its own accounts.
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Under Review: The LuLaRich Docu-Series
Under Review is our new space to share fresh takes on creator-relevant books, movies, podcasts and more. Up first, the new series looking inside the MLM industry.
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5 Tips to Incorporate More Video on Instagram
The creator mantra in 2021 has been "video is king" so to help make it easier on you, we are sharing 5 tips to incorporate more video content without getting overwhelmed!
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7 Tips for Organically Growing Your Instagram Following in 2021
We have gathered the top tips for growing on Instagram, as well as sharing some results from our own testing of these commonly shared growth strategies.
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Does Using #ad Hurt Your Engagement?
Are platforms limiting influencers sponsored content? Or is there another explanation as to why sponsored content may not perform as well as organic content?
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Influencers Deserve A Safety Net
With the Instagram outage fresh in our minds, those who put their entire livelihoods in the hands of social media companies are owed a safety net back.
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7 Things You Didn't Know About Cold Emailing
Cold emailing to brands may sound intimidating at first, but being informed on them can help you garner higher success as well as giving you something to benchmark your results against.
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7 Stats to Know Before Sending your Holiday Pitches
Holiday campaigns are already starting to be solidified for the 2021 season. Now is the time to start sending your pitches, and we want to make sure you know all the juicy industry deets to craft a fire pitch and get paid your worth!
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Explode your TikTok Growth with Tips from Top Creators
TikTok is where all the major growth seems to be happening these days. Here's how you can capitalize on it.
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4 Ways To Be Prepared for The Next IG Apocalypse
Were you panicking about your business when IG was down? Doing these 7 things now will ensure you own more of your funnel & save yourself some stress.
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What It Means For You If TikTok Is "The New IG"
And the DL on whether it REALLY is...or if that's just cliched hype
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How To Take Your Content Creation Business Full-Time
How do you know when you’re ready to make the leap from side-hustle to replacing your day job?
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Is Live Shopping The Next Era of Influencing?
As live shopping takes over our feeds, find out what you might be missing if you don't add it to your content streams.
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Why Can't Instagram Get Links Right?
These new link stickers don't feel much like an upgrade, do they?
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Are You Anyone's Favorite Instagram?
Instagram's new Favorites feature could be a game changer. Whose list will you be on?
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Q&A with Ariel Burstein of Thought Leaders Agency
A recap of our AMA with a YouTube brand partnerships expert
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4 Key Takeaways From Our Contract Negotiation Workshop
The most important things a creator needs to remember about negotiating contracts for brand partnerships.
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4-Step Framework for Pitching: Understanding Pitching from the Brand's Perspective
Learn what brands really want from creators in the pitching process and how to take yours to the next level.
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Best Practices for Managing your Partnerships
Our top tips to make a good impression on brands with your campaign management.
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Set Yourself Apart with Campaign Wrap-Ups
Taking this step can go the extra mile to impress brands, AND it helps you assess and improve your performance.
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Notion To Blog in 2 minutes.
Write on your Notion, and see it live instantly on your blog.